I met Israel when we were young, fun loving, immature adolescents. We loved to do everything a normal kids liked to do. Party, socialize, video games, movies, talk to girls, and even try to make music. With a lot of moving pieces and people Israel and I seemed to see eye to eye on one subject more than any of those other things. It was the idea of attaining wealth and using our skills to collaborate. It got to a point where he and I would bounce ideas off one another for hours at parties where there were plenty of other “fun things to be doing.” It seems apparent at that point both he and I were on the same wavelength as far as what we knew was important. We had ideas some decent some terrible and we should never revisit. However, one thing was obvious, we made each other think. We actually would challenge each other to use our brains in a way school hadn’t taught us. Time passes, things happened. I went my way and he went his. It seems like the universe pulled us together to be partners. I’ve watched Israel practically grow up during the most crucial years of his life and vice versa. Right before my eyes I’ve seen physical evidence of Israel dedicated to his studies, starve to succeed, and strive to educate. I truly believe as a student currently attending college and on the deans list. Israel is more than capable of educating not only in a way that humans aren’t familiar with, but in an effective way. I have met many successful people. I have met many people who have much ambition. There are many in this world who are successful. But what makes a person “Great” and not just wealthy, successful, etc… In my book and I believe others would agree it’s a person who reaches that success, has the ambition, obtains wealth, but has one extra ingredient. That ingredient is helping others along the way reach their own definition of success. Israel will always give you the time of day. He will listen, observe, understand, and give warranted advice. He truly wants others to be great alongside him. That is what it means to join the winning is earned movement. Not to just obtain wealth, success, etc… to be a partner to all. Israel is the walking and breathing example of that. That is my personal experience with Israel and the winning is earned brand. I assure you others would say the same.